Mass Emailing in Salesforce
Step 1: Go to Setup / Admin Setup / Manage Users / Mass Email Users and select or create a view
If you don't already have a view created from a prior mass email - click on Create New View.
Create a view in the usual way

See this post on how to create views.
Save your view. It will now appear in the picklist of views in step 1, preselected for you.
Note... Within the view you can optionally unselect individuals, further refining who your mass email is sent to. (Everyone in the view - or just some of the people in the view). Click on the Next Button.
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